In recent years, more and more imported wine’s prices began to become lower and lower affected by the market,and the circulation also become the dealers’ biggest headache.
Storage logistics become the last mile barrier between the wine table to the consumer, no matter how large or small enterprises have encountered such a problem.To break that barrier,every company also from their actual situation of enterprise and their consumption environment, actively try various ways to maximize the cost reduction, ensure the quality of the product.
“At present, for vintners, small business storage is basic made by their own ,some big enterprises can use third enterprises service, but the professional wine storage logistics service enterprise is relatively less and doing is basically in accordance with the conventional commodity, at last the achievement is usually difficult to meet the requirement of the enterprise. Of course, Shanghai also has some professional wine cellar, but the storage amount is not large.They can only meet the needs of some high-end products, flow-through product is unable to realize. In desperation, some big wine operators began to self-built logistics system.”Shanghai Ximei industry co., LTD., is domestic wine, the company’s managing director Ma Ge told reporters.
At the end of May 2012, reporters with the deputy general manager Zhu Jiaxiang of the Baozhen Wine to visited is being built Baozhen Wine ‘ s “imported wine logistics center”, when a project is almost capped.Speaking of this project is finalized with a lot of reason and stories.
Originally the wine of Baozhen Wine store in La-mountain garage, this cave is one of the forces idle warehouse, Baozhen Wine chairman Pan Zhiqun bullish on this place and rent to store large amounts of imported wine.Later because the warehouse is handed over to local and foreign leases to withdraw,Baozhen Wine had to move out.Long time ago Baozhen Wine has sprouted a self-built warehousing logistics center’s idea, but just not so fast.
Wine is not the general commodities and it has higher requirements on storage conditions. Baozhen Wine has a number of wine at that time and it is difficult to find conditions meet the requirements of the warehouse.Through constant communication with the troops, they delay the time to move out .
Through some investigation, Baozhen Wine eventually rented a total of more than 15000 square meters in the suburb of two steel structure warehouses to store wine, just the rent they will spend more than 200 ten thousand yuan every year.
In order to guarantee the quality of the wine, temperature control, moisture, dust, controlling the warehouse and did a lot of processing.But, after all, they are not own house so the big changes are not allowed
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